First principles: it all comes back to lemons & boxes.
The lemon economy Back in 2000 right around winter solstice while I was walking down a quiet Thornbury street I saw a basket of lemons sitting at somebody’s front gate with a “take one” sign. I gratefully pocketed my lemon and went about my day. But the lemon basket sparked an idea that grew to become the Urban Orchard […]
Shane O'Dea and his fresh pistachios / Boxes at 61%
The picture above is Shane O’Dea cuddling his family’s harvest of fresh pistachios (that’s right, fresh). Last year Shane wandered into the Fair Food warehouse with a five kilo box of shiny pink nuts and asked if we were interested. Needless to say we said yes and asked him if he would come back again this year. Shane’s family planted 2000 pistachio trees […]
